Decoding the future of entertainment and technology.
Franchise fatigue is not a business problem but an attention problem. Internet culture might offer help.
Martin BergMar 25, 2024
How IP assets can be turned into platforms to enable community co-creation.
Martin BergMar 18, 2024
The seductive surface and the complex depths of bringing entertainment ticketing onchain.
Martin BergMar 11, 2024
What to make of the Disney + Epic partnership
Martin BergMar 03, 2024
What to expect in the era of infinite content?
Martin BergFeb 25, 2024
How can the world’s biggest entertainment franchise create new experiences with web3?
Martin BergFeb 18, 2024
New content formats enable new social and commerce experiences. Finally, web3 brings its own format to the table.
Martin BergFeb 11, 2024
Turning the future of consumer brands theory into practice.
Martin BergFeb 04, 2024
The shift every marketer must understand: Upgrading the internet experience with digital backpacks.
Martin BergJan 28, 2024
Exploring memecoins as investment instruments for internet culture.
Martin BergJan 21, 2024
How fans and artists benefit from bringing fandom onchain.
Martin BergJan 14, 2024
How copyright expiration forces entertainment IP to become platforms
Martin BergJan 07, 2024