Entertainment franchises of the future will win by sharing a piece of the pie with their fans.
Creators can now fully own their audience relationships without being bound by a single platform's limitations, leading to more flexibility and control over their creative output.
Pixel jungle where dreams are made of (tokens and agents)
Making fans matter in a world of content abundance
Consumer adoption, consumer adaption and the 3D internet
On overflowing fan energy and UGC in Hollywood
What's obvious in hindsight often looks unlikely in the moment
What the thesis for digital objects as status signals is missing
A tale of two movies on entirely different paths.
The consumer brands of the future won’t look like those of the past.
When something is inevitable, it's better to prepare for it than pretend it’s not there.
Attention flows eats cashflows for dinner
