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Distant Mountains
Jul 30, 2024

Distant Mountains

On overflowing fan energy and UGC in Hollywood

Martin Berg
Martin Berg
A Next-Gen Entertainment Franchise in the Making
Jul 07, 2024

A Next-Gen Entertainment Franchise in the Making

What's obvious in hindsight often looks unlikely in the moment

Martin Berg
Martin Berg
We Need a Town Square
Jul 02, 2024

We Need a Town Square

What the thesis for digital objects as status signals is missing

Martin Berg
Martin Berg
10,000 Tiny Franchises
Jun 19, 2024

10,000 Tiny Franchises

A tale of two movies on entirely different paths.

Martin Berg
Martin Berg
The Rise of Mempires
Jun 11, 2024

The Rise of Mempires

The consumer brands of the future won’t look like those of the past.

Martin Berg
Martin Berg
Rebranding Blockchains for Hollywood
Jun 03, 2024

Rebranding Blockchains for Hollywood

When something is inevitable, it's better to prepare for it than pretend it’s not there.

Martin Berg
Martin Berg
New Paradigms and Roaring Kitties
May 27, 2024

New Paradigms and Roaring Kitties

Attention flows eats cashflows for dinner

Martin Berg
Martin Berg
IP, Network Effects & NFTs
May 22, 2024

IP, Network Effects & NFTs

How the smartest entertainment franchises can supercharge their most valuable assets (and how new ones will rise)

Martin Berg
Martin Berg
Crossing the Bridge
May 15, 2024

Crossing the Bridge

Solving the dependency dilemma to bring fandom across the bridge.

Martin Berg
Martin Berg
Liquid Attention Markets
May 08, 2024

Liquid Attention Markets

What happens when consumer can take control of their attention as an asset?

Martin Berg
Martin Berg
Coordinated Community Creativity
Apr 29, 2024

Coordinated Community Creativity

A practical example today, not a hypothetical vision of the future.

Martin Berg
Martin Berg
What is Onchain Entertainment?
Apr 22, 2024

What is Onchain Entertainment?

How onchain technology and culture shapes entertainment long-term.

Martin Berg
Martin Berg
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Decoding the future of entertainment and technology.

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Decoding the future of entertainment and technology.

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